How To Choose An SEO Agency
A variety of factors should be taken into consideration when you choose an agency to conduct Search Engine Optimization (SEO) work for your website. SEO can have a very significant impact on your site’s success, so it is important to choose a competent agency which uses techniques appropriate to your website. Here are some of [...]
Keyword Locations for SEO Purposes
Chances are you know which keywords are best suited to describe your company. The question is do you know where those keywords should appear on your page? Most search engines place different amounts of importance on keywords in different places. For instance, Alta Vista places more importance on keywords in the tags or at the [...]
When Should Your Company Start SEO?
SEO (search engine optimization) is important to the success of a company web site, helping it attract more internet users. But when is the best time for your company to start conducting SEO work?
Organic SEO vs. PPC
Two major methods of promoting a website are organic SEO (Search Engine Optimization) and PPC (Pay Per Click). Organic optimization uses various methods to make websites appear as high as possible in the regular search results; on the other hand, PPC makes the site appear at or near the top of search results for relevant keywords, but the website must pay the search engine for each click it receives. Here are some things to consider.
Top 5 Things NOT to Worry About in SEO
While there are many factors you should be concerned with when conducting SEO (Search Engine Optimization) work, there are also some things you shouldn’t worry about. Here are the top five things not to worry about with regard to SEO.
Identifying a Realistic CTR
When advertising your website through email, it is helpful to have some idea of what a realistic CTR (Click Through Rate) should be. This is useful in identifying whether or not your advertisement or the method of sending it needs to be improved for better results. Read on for some details about identifying a realistic CTR to expect from your e-mail ad campaign…
Tips for Staying Up-To-Date on SEO
It is important to stay up-to-date on SEO (search engine optimization), as the best techniques to use in this field of work are often subject to change.
5 Common SEO Myths
With the rules consistently changing as search engines update their algorithms it’s easy to understand how so many SEO myths can be spread. Here are some that are more persistent than others, but are still untrue.
What Makes An Article SEO Worthy
Depending upon how an article or blog post is titled and written, along with its subject matter, it may be nearly impossible to find in search results, or appear near the top of listings for phrases related to it. A properly created article can be worthy of using for SEO (Search Engine Optimization) efforts, in [...]
So Are Shorter URLs Better For SEO?
The SEO benefits of shorter URLs are disputed, with some claiming that a shorter URL is better and others saying that a long URL of the right type is better for SEO. Shorter URLs also provide some advantages regarding non-SEO issues, which should be taken into consideration as well.
According to marketingsherpa.com, people are more likely [...]